Author: Jeanette Staten

  • How to Use SEO Local to Increase Your Online and Offline Sales

    Local SEO is an effective strategy for increasing both online and offline sales. It matches your business with the right customers based on a series of ranking factors. Traditional SEO utilizes keywords, site design, link building, reputation management and social signals. Local SEO takes these concepts a step further by targeting nearby consumers with NAP…

  • What is Search Engine Optimization?

    Search engine optimization (SEO) is the process of increasing your website’s visibility in organic search results. Improving your site’s visibility not only increases traffic to it, but it can also help you meet business objectives. SEO encompasses several core components, such as keyword research, content creation and links. It also involves technical elements like crawling…

  • What is Local SEO Marketing?

    Local SEO Marketing is a form of search engine optimization that seeks to boost a business’ ranking for local searches. This strategy involves adding various signals such as local content, social profile pages and links into your website. The initial step in local SEO marketing is to identify your sweet spot. This phrase should accurately…

  • Attorney SEO and Law Firm Blogs

    Attorney SEO is the practice of optimizing your website so that it appears higher in SERPs (search engine results pages). The more visitors your site attracts, the greater your chances for snagging more clients. Other types of marketing may provide brief spikes in traffic, but SEO is an efficient and long-term solution for promoting your…

  • Local Search Marketing – How it Can Help Your Business

    Local search marketing is an indispensable asset for any digitally-forward business. It helps ensure that potential customers find your company first when searching online for products or services you offer. Google’s local search algorithm incorporates a proximity factor that takes your location into account when looking for nearby businesses. The more accurate and consistent your…

  • How Local Search Engine Optimization (SEO) Can Help Your Business

    Local Search Engine Optimization (SEO) can be a major factor in the success of your business. Not only will it bring you ready-to-buy customers who are already interested in what you have to offer, but it will give you an edge over other local businesses by increasing visibility online. SEO is all about improving your…

  • What Is Local SEO?

    Local SEO is an essential marketing strategy for any business looking to draw in local customers. It’s an effective way to expand your clientele and boost sales. Local SEO refers to optimizing your website and content so search engines can find it easily for specific keywords in your region. The aim is for these terms…

  • What is Search Engine Optimization (SEO)?

    Search engine optimization (SEO) is the practice of optimizing a website or webpage to boost its ranking on SERPs (search engine results pages). SEO plays an integral role in driving more visitors to your website. Search engines use algorithms to evaluate a web page’s content and other factors. After doing this, they determine the most…

  • What is SEO Local?

    SEO Local is the practice of optimizing your business website and online presence for consumers located within a particular geographic region, in order to generate more direct calls, leads and sales. Google’s local search algorithm utilizes a unique set of ranking factors to determine your rankings. These elements include on-page optimization, reviews and inbound links.…

  • Attorney SEO – How to Get Your Law Firm on the First Page of Google

    Your law firm website is your most effective marketing tool, and search engine optimization (SEO) is the key to increasing traffic to it. Your company’s SEO is a comprehensive effort that encompasses multiple tactics, such as content creation, social media engagement and technical optimization. read more